Over the past few years the HRT festive jingles with a snowman in the main role has become a big annual TV moment that kicks off the holiday season.
Our task was to give the main character a fresh and modern look, to create his family members and make them original, catchy, and easily recognisable.
Six 3D animations were made, each telling a different story with classic holiday feel. They are about family togetherness, funny and happy moments in a cozy winter atmosphere and beautiful surrounding abound.
We’ve managed to create visual appealing jingles validating the trustworthy connection of viewers to the HRT brand.