Wine Bon Ton
Educate wine enthusiasts about drinking wine and combining wine and food.
A series of interactive YouTube videos (for the first time in Macedonia) was developed where viewers were introduced with the story and at the end of every video there was a question the viewer needs to answer. When the correct answer is given, an explanation is provided.
The YouTube videos were presented in a Facebooktab and promoted with Facebook ads.
Increase in Facebook community by 100%
Over 25,000 total video views
Innovative and engaging experience with the brand