MK ENG

Becutan

Client:

Alkaloid – Becutan

Regional Client and coordination of executions for all ex-Yu markets

 

Challenge:

Develop a Facebook experience for the fans that will be directly related to product sales.

 

Solution:

Facebookcontest where parents were invited to create toys by using Becutanproducts together with their children and in that way spend time together as a family.

The toys were put up for voting and the best toys won prizes.

 

Results:

Facebook community increased by 25% (targeted audience)

Over 100 toys were created

Over 30,000 votes  given